Introducing the Pantone Color of the Year 2022: PANTONE 17-3938 Very Peri, a dynamic periwinkle blue hue with a vivifying violet red undertone blends the faithfulness and constancy of blue with the energy and excitement of red.
“The Pantone Color of the Year reflects what is taking place in our global culture, expressing what people are looking for that color can hope to answer.”
added Laurie Pressman, Vice President of the Pantone Color Institute.
“Creating a new color for the first time in the history of our PANTONE Color of the Year educational color program reflects the global innovation and transformation taking place. As society continues to recognize color as a critical form of communication, and a way to express and affect ideas and emotions and engage and connect, the complexity of this new red violet infused blue hue highlights the expansive possibilities that lay before us”.
– PANTONE 17-3938 Very Peri –
Image + Video [0:15] : Courtesy of Pantone
Source: Pantone Color Institute™, Dec 9, 2021
Learn more: pantone.com/color-of-